Case Study: The Indoor Golf Shop achieves rapid growth and expanded sales with Shopify

How Shopify teed up The Indoor Golf Shop to become one of the fastest growing companies in the US

The Indoor Golf Shop was founded in 2017 after Rene Delgado had a frustrating experience trying to buy an indoor golf simulator and saw a need for a simpler, higher-quality purchasing process. To build and scale the business, The Indoor Golf Shop partnered with Shopify and used its ecommerce platform to avoid managing complex technical infrastructure while growing its brand and customer experience.

Shopify helped The Indoor Golf Shop add new features quickly through the Shopify App Store and expand into Canada with Shopify Markets in just a few clicks. As a result, The Indoor Golf Shop doubled Black Friday/Cyber Monday sales in 2024 versus 2023 without affecting site performance, increased units per order by 22%, and continued to grow into one of the fastest-growing companies in the US.

The Indoor Golf Shop

Bill Graham

Vice President of eCommerce