Case Study: HOMYCASA grows sales 20% with Shopify

HOMYCASA grows sales 20% in its first month with Shopify

HOMYCASA, a Portuguese furniture and home decor retailer, faced operational risk and a burden on internal teams after a previous replatforming effort failed to support its ambitious ecommerce growth strategy. The challenge was to find a new, agile technology foundation that would allow its staff to focus on marketing and product showcasing rather than fixing technical issues.

By working with its partner Skrey to implement Shopify, HOMYCASA migrated its 4,000-product catalog in a fast, low-risk move. The solution included Shopify Flow for automations and the Shop app for order tracking. The results were immediate: sales grew 20% and conversion rates rose 16% in the first month post-launch, with the technical cutover causing almost no disruption to trading.

HOMYCASA