Shopify
1362 Case Studies
A Shopify Case Study
Hip Kids is a boutique baby gear store in Kingston, Ontario, founded by a former baby-goods sales rep who spotted a gap in the local market. Using industry experience to select high-quality, on-trend products—mostly from Canadian suppliers with some U.S. lines—the owner launched a brick-and-mortar shop focused on exceptional customer service. The initial challenge was turning industry knowledge into sales, managing inventory and POS, and later expanding into online retail while keeping fulfillment efficient.
Shopify solved the backend challenges by unifying POS and online inventory, providing tools for inventory management, reporting, barcodes, and easy storefront management, while shipping and fulfillment are handled in-house with carrier pickups. Marketing through social media and word of mouth has driven strong in-store sales, freed up the owner to focus on growing the business, and set Hip Kids up to expand successfully into the online channel.