Case Study: Girls with Gems achieves faster, more efficient growth with Shopify Plus

Girls with Gems polishes efficiency and doubles revenue on Shopify’s Plus plan

Girls with Gems, an Australian high-end women’s fashion boutique, needed a more efficient way to scale its growing online and in-store business. As sales increased, manual back-end processes, inventory management, and last-minute promotion setup became bottlenecks. The company used Shopify, including the Shopify Plus plan, to support its expansion.

Shopify helped Girls with Gems unify and automate operations with tools like Launchpad, Shopify Flow, Shopify POS, and Tapcart. This enabled faster sale launches, streamlined inventory and payment handling, and more automation across workflows. As a result, Girls with Gems achieved up to 95% year-over-year revenue growth, 107% growth in online sales revenue, and a 42% increase in conversion rate.

Girls with Gems

John Halias

Chief Operating Officer