Shopify
1362 Case Studies
A Shopify Case Study
Giddy Paperie is a small stationery brand that transforms Leslie’s hand-painted art, calligraphy and bookbinding into personalized cards, invitations and paper gifts. Facing the challenge of making tangible, bespoke stationery stand out in a digital world, the company needed a way to attract customers beyond word-of-mouth while handling customization and timely fulfillment.
They built a clean Shopify store using a purchased template and key apps (Shopify for order processing and a Customization App for monograms), which streamlined setup and order flow and sent real-time notifications to the team. By partnering with bloggers, social channels and wholesale accounts, and maintaining clear communication and 5–7 day fulfillment with thank-you emails, Giddy Paperie grew its presence, sales and repeat customers.