Case Study: Daily Orders achieves online sales growth for Australian-made baby products with Shopify

A Shopify Case Study

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Daily Orders - Customer Case Study

Daily Orders is a Victoria-based Shopify store founded by a mother of two who launched the business on maternity leave to sell an affordable, Australian-made baby/parenting product. The main challenge was keeping the product locally produced while driving costs down from initially prohibitive supplier quotes, and balancing the demands of family life with building a new business.

She solved this by persistently researching local suppliers until she found a cost-effective partner nearby, then grew sales through friends, local markets and Facebook (paid ads and buy/swap/sell posts). Using tools like Receiptful to boost post-purchase engagement, personally packaging orders and shipping via courier, she has achieved steady traffic and sales, strong word-of-mouth from parent networks, improved post-sale conversions and a sustainable business she runs alongside family life.


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