Case Study: Caden Lane achieves 692% international sales growth with Shopify Managed Markets

Caden Lane Nurtures 692% International Sales Growth with Managed Markets

Caden Lane, a Texas-based baby and family brand, had grown steadily in the U.S. but wanted to expand internationally without adding operational complexity. The team was concerned about high shipping costs, duties, tax compliance, and other regulatory hurdles, so they chose Shopify’s Managed Markets to simplify global selling.

With Shopify’s Managed Markets, Caden Lane streamlined international operations, improved checkout and shipping for overseas customers, and expanded into more markets with less friction. The results were strong: a 692% increase in international sales, a 225% rise in affiliate click volume, a 218% increase in affiliate orders, and a 111% increase in countries sold to.

Caden Lane

Kristin Jerry-Swarek

Chief Financial Officer