Case Study: BURRO Bags boosts Instagram-driven sales and streamlines fulfillment with Shopify

BURRO Bags - Customer Case Study

BURRO Bags, a Jacksonville, FL maker of durable, handmade bags from American-sourced materials and recycled billboard, grew from word-of-mouth into an international business and needed a better way to manage content, sales and fulfillment as demand expanded. The challenge was scaling order management and staying connected to customers across channels while keeping production and shipping reliable.

Migrating to Shopify and linking social and analytics apps gave the whole team a streamlined way to handle website content, sales, shipping and tracking; Ordercup helps track outside sales and integrated notifications keep customers informed. The result: Instagram now drives the most direct sales, operations are more efficient, orders ship reliably via FedEx/USPS, and the brand continues to grow internationally while maintaining strong customer service.

BURRO Bags