Shopify
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A Shopify Case Study
Bunny Paige is a Cleveland-based handmade jewelry and accessories brand founded in 2012 after its owner returned from inspiring travels in Japan and South Korea. As a one-woman operation that began selling on Etsy and at local art shows, the main challenge was standing out in crowded marketplaces, building a distinct web presence, and finding ways to scale (including wholesale) while managing every part of the business alone.
The solution was launching a Shopify store and adopting apps like Order Printer, Facebook Store, and ShippingEasy to streamline invoices, social selling, and shipping/fulfillment. As a result, Bunny Paige has solidified its brand identity, grown sales beyond Etsy, opened wholesale opportunities, and simplified daily operations—making it easier for the founder to manage orders, international shipments, and customer connections.