Case Study: Brooklyn Bambini achieves wider audience reach and online sales with Shopify

Brooklyn Bambini - Customer Case Study

Brooklyn Bambini is a family-run brand founded by sculptor Brian Sullivan that produces handmade, American-made baby figurines—originally created in 1996 and sold privately for nearly two decades. The company’s challenge was scaling beyond word-of-mouth sales to reach a broader, modern audience while preserving its artisanal production process.

They launched a Shopify store and added social media to their marketing mix while keeping production and fulfillment in-house and using UPS for shipping; partner foundries cast pieces from Brian’s original waxes. The move expanded their reach and generated new online sales channels without sacrificing craftsmanship or control over fulfillment.

Brooklyn Bambini