Case Study: B&M Fabrications achieves dramatic online sales growth and simpler store management with Shopify

B&M Fabrications - Customer Case Study

B&M Fabrications is a three-person shop in North Branch, MN that designs and fabricates high-quality snowmobile parts sourced from local small businesses. They started to fill a niche market with limited selection, but visibility and growth were hampered by an outdated, hard-to-manage webstore that caused downtime and lost sales.

By moving to Shopify and using apps like Facebook Shop, Shippo and MailChimp while promoting product images on social media, they streamlined marketing, shipping and fulfillment for their built-to-order products. The result was easier store management, steady in-house production and a dramatic jump in online sales and customer inquiries.

B&M Fabrications