Case Study: VIBAe doubles ROAS and conversion rate with Shopeaks

VIBAe doubles ROAS and boosts conversion rate 2x with Shopeaks

VIBAe, a handcrafted footwear brand, was successfully driving traffic with strong Meta ads, but its post-click experience was a static collection page that treated all shoppers the same. This generic landing page failed to capitalize on the specific reason for each click, presenting a challenge for converting their high-quality traffic.

Shopeaks addressed this by turning VIBAe's Meta catalog into a dynamic, personalized purchase experience and connecting their Instant Store to ads. This solution meant the click from an ad opened a store built around the specific product and shopper. As a result, VIBAe doubled its ROAS and conversion rate while achieving a 28% higher average cart, all on the same ads and spend, proving the immense value of optimizing the post-click experience with Shopeaks.

VIBAe