Case Study: MiaMily Achieves 4x Google Shopping Conversion Rate with Shopeaks

MiaMily grows Google Shopping conversion rate 4x with Shopeaks

MiaMily, a premium family travel gear brand, faced the challenge of converting high-intent shoppers on Google Shopping whose purchasing decisions were frequently interrupted. These shoppers would land on a static product page, and if pulled away, their intent was lost, forcing them to restart their research from scratch upon returning. To address this issue, MiaMily implemented Shopeaks to create a personalized post-click experience.

The solution from Shopeaks involved deploying dynamic Instant Stores across surfaces like Google Shopping and Meta Commerce. This ensured that when a shopper returned, they would land on a personalized page featuring the exact products they had previously shown interest in. As a result, MiaMily saw its Google Shopping conversion rate grow by 4x in the first month, a lift that outpaced the site's overall growth. Additionally, Shopeaks' Shop the Feed bio link generated nearly 4x the monthly order volume compared to their previous Linktree.

MiaMily