Case Study: TileStyle boosts conversion and average order value with Shopbox AI

TileStyle Grows Order Value by Replicating Its Market-Leading In-Store Experience Online

TileStyle, Europe’s largest tile and bathroom showroom, needed to translate its extensive in-store experience into a digital one after launching its Shopify eCommerce store. The company struggled to help shoppers discover the right products online within a large catalog and wanted to move beyond a purely transactional website, so it turned to Shopbox AI for help.

Shopbox AI implemented its AI Shop Assistant to mirror in-store service online with dynamic merchandising on homepages, PLPs and PDPs, personalized recommendations, and remembered recently viewed items for returning visitors. The results were strong: TileStyle reported a 23% uplift in average order value, 2.6x higher conversion for shoppers using Shopbox, and 3x more product views, with Shopbox-driven browsing accounting for 53% of total transactions from 24% of customers.

TileStyle

Valerie Mc Carthy

Head of eCommerce