Case Study: Kitlocker boosts sales and average order value with Shopbox AI

Shopbox AI drives improved sales performance of online sportswear retailer Kitlocker.com

Kitlocker, an online sportswear retailer, wanted to improve the shopping experience for first-time and returning visitors, stay ahead of competition, and increase conversion rates and average order value on its custom eCommerce platform. It turned to Shopbox AI to replace a legacy personalisation tool and add a more intelligent, behaviour-based shopping experience.

Shopbox AI implemented its non-invasive AI Shop Assistant, curated homepage, and product recommendation carousels, all driven by shopper behaviour rather than personal data and integrated without IT-heavy manual work. The results were strong: Kitlocker saw 2.5x higher product views, a 3x conversion boost, a 35% uplift in average order value, and Shopbox influenced 39% of transactions.

Kitlocker

Mike Kent

Managing Director