Case Study: Mizuno Corporation achieves seamless omnichannel commerce with Shopatron

Renowned athletic brand Mizuno increased sales 87% in less than a year with Shopatron

Mizuno Corporation needed a way to better support its omnichannel commerce strategy and deliver more connected customer experiences across channels. It worked with Shopatron, using its commerce platform to help unify eCommerce, order management, personalization, and mobile point of commerce capabilities.

Shopatron implemented an integrated commerce solution that enabled Mizuno Corporation to operate more seamlessly across channels and fulfill orders more flexibly. The result was improved alignment across operations, greater agility in responding to consumer demand, and a stronger ability to sell everywhere and fulfill anywhere, though no specific numeric results were provided.

Mizuno Corporation

Fritz Taylor

VP and General Manager of Running