Case Study: Charter Hall boosts communication and engagement with Shootsta

Charter Hall boosts video engagement and doubles monthly output with Shootsta

Charter Hall, a property and fund management firm, faced a challenge with costly and inflexible agency video production that limited their communication frequency. They needed a faster, more affordable way to create timely videos for employees and clients. This led them to partner with vendor Shootsta and adopt their on-demand video production platform.

Shootsta's solution provided Charter Hall with the tools and support to produce videos quickly, often filming on location and utilizing same-day or next-day editing. This switch resulted in significant cost savings and a substantial increase in engagement rates. The company now produces multiple videos per month instead of a handful per quarter, with video becoming their most effective communication format.

Charter Hall