Shooting Star
47 Case Studies
A Shooting Star Case Study
Specialist Education Support Network (SESN) approached Shooting Star for support with launching its new alternative education provision for children with behavioral issues. The challenge was to promote the launch, attract maximum positive local publicity, and handle all event organization and media relations to raise the center's profile effectively.
Shooting Star implemented a comprehensive event management and PR solution, organizing every detail from the itinerary and guest list to media calls and securing high-profile attendees. The results included securing George Johnny Johnson MBE for the launch and obtaining extensive coverage across BBC Radio Lincolnshire, BBC Look North, ITV Calendar, and multiple local press and radio outlets. Shooting Star's efforts ensured a successful launch that generated significant positive publicity for the new facility.