Case Study: Rumpl achieves 20% higher conversion rates with Shogun

Rumpl Saw its Conversion Rate Increase 20%

Rumpl, the outdoor retail brand behind the Original Puffy Blanket, needed a better way to create rich landing pages, improve blog content, and enhance product pages without relying heavily on a contract developer. Limited resources and the constraints of its ecommerce theme made it difficult to move quickly and build the experiences the team wanted.

Using Shogun, Rumpl’s in-house team was able to build rich pages, improve product and blog content, and customize desktop and mobile experiences without touching theme code or hiring outside help. With support from Shogun’s customer service, Rumpl saved over 200 development hours and increased its conversion rate by 20%, helping the small team work faster and drive more loyal customers.

Rumpl

Shane Roach

Ecommerce Manager