Case Study: Professional GOLF Brand boosts spectator engagement with Shockoe’s redesigned fan app

Professional GOLF Brand boosts live event engagement 50% with Shockoe

A professional golf brand faced significant challenges with its spectator mobile app, which was plagued by slow updates, crashes, and a lack of functionality, leading to fan frustration. They partnered with the vendor Shockoe to undertake a complete fan-first redesign of the application.

Shockoe reimagined the app experience by implementing near real-time score updates, a 3D course map for tracking players, and geofencing for on-site features. This solution drove incredible engagement, resulting in a 50% year-over-year increase in live event usage and nearly 1 million fan interactions on event weekends.