Case Study: D.C. United modernizes match day fan experience with Shockoe

D.C. United modernizes match day for 20,000 fans with Shockoe

Shockoe partnered with D.C. United, a decorated Major League Soccer club, to address a fragmented and frustrating digital match day experience for its fans. The club's challenge was to replace its legacy systems with a modern, integrated mobile platform that could handle ticketing, stadium entry, and real-time engagement to reduce friction and recapture missed revenue opportunities.

Shockoe built a unified native mobile app that served as a match day companion for D.C. United fans. The solution included a secure digital wallet for reliable stadium entry, a live-match center for real-time stats, and integrated hospitality features. This de-risked the transition to a mobile-first experience, successfully modernizing the fan journey for 20,000 attendees without delays and increasing fan loyalty and on-property interactions.

D.C. United