Case Study: Wellspring Gardens avoids overselling and cuts order prep time with ShipStation

Wellspring Gardens cuts order prep time from 10 minutes to 3.4 with ShipStation

Wellspring Gardens, a plant nursery, faced the challenge of needing to sync inventory in real time across its six online marketplaces. Manually managing 865 active SKUs, including live plants that could die or be penalized for overselling, was a major operational burden. They turned to ShipStation's inventory sync service to solve this problem.

ShipStation provided a centralized source of truth for inventory, automatically deducting stock from all channels with each sale. The customer's COO, a self-described superuser, also built over 200 automation rules within ShipStation to streamline packing slips, predict box sizes, pre-print labels, and select carriers. This solution cut order preparation time from 10 minutes to just 3.4 minutes per order and completely eliminated manual reallocation and overselling penalties across their six marketplaces.

Wellspring Gardens