Case Study: The Bearded Bastard achieves half the shipping time and expanded international reach with ShipStation

The Bearded Bastard - Customer Case Study

The Bearded Bastard, founded in 2011 by Jeremiah Newton in Austin, makes natural men's grooming products, colognes and handcrafted accessories. As the brand expanded into multiple sales channels, shipping became cumbersome and manual—team members were writing down dimensions, creating custom labels for each order, and lacking automation to support growing wholesale and international demand.

By switching to ShipStation connected to Stitch Labs, the team implemented automation rules, batching, presets and multi‑carrier options (including DHL) plus an international shipping calculator and customizable packing slips. The result: shipping time cut in half, fewer fulfillment errors, lower costs, increased efficiency and easier global expansion while maintaining on‑brand customer experiences.

The Bearded Bastard

Lauren Winfield

Wholesale and Business Development Manager