Case Study: Peachymama achieves 400% faster order processing with ShipStation

How Peachymama Increased Processing Speed By 400% With ShipStation

Peachymama, Australia’s first post-pregnancy nursing-wear specialist founded by Merril Bainbridge, grew from a small Shopify store into an international brand and needed a fulfilment solution that could scale. The main challenge was reducing fulfilment complexity while integrating with Shopify and supporting multiple local couriers (not just Australia Post) as the business expanded into the US and beyond.

Peachymama adopted ShipStation after a trial for its easy Shopify integration, multi-courier support and local onboarding. By implementing barcode-driven workflows, colour-coded order tags and ShipStation’s Scan to Verify, the team cut manual inputs and packing errors, increased order processing speed by 400% and dispatch speed by 200%, improved tracking communications for customers, and gained the flexibility to scale and expand into new markets.

Peachymama

Merril Bainbridge

Founded