Case Study: BidetKing achieves automated, scalable shipping with ShipStation

How Logicbroker and ShipStation Help BidetKing Automate Shipping

BidetKing, a dropship ecommerce retailer founded in 2010 that sells bidet toilet seats across its Magento site and marketplaces like Home Depot, Overstock, Wayfair and Amazon, faced operational strain as sales grew—especially during the COVID-19–driven surge in demand. With three fulfillment warehouses and a largely manual shipping workflow, the company experienced order backlogs and labor-intensive sorting requirements tied to different marketplace billing and compliance rules.

By adopting Logicbroker for EDI and marketplace integration and ShipStation for shipping automation, BidetKing automated order routing, invoicing and batch shipping tasks. The result: far fewer manual steps, reduced risk of errors, the ability for one person to process orders in 1–2 hours, a leaner team, and a scalable fulfillment system ready for future growth.

BidetKing

James Lin

VP of Sales and Marketing