Case Study: INK MEETS PAPER achieves streamlined fulfillment and branded customer experience with ShipStation

How a Letterpress Company Handcrafted Their Customer Service With Zapier

INK MEETS PAPER is a small letterpress stationery studio that sells handcrafted cards online and through marketplaces like Etsy. With a three-person team, they faced the challenge of managing multi-channel orders, shipping, customer support, and wholesale applications while preserving a thoughtful, branded customer experience.

They solved this by combining ShipStation for shipping and branded tracking, Asana for tasking, SolveCRM for customer timelines, Slack for team updates, and Zapier to automate connections between them. Automated Zaps post new orders to Slack, add customers to the CRM, and convert wholesale form entries into Asana tasks—resulting in clearer customer histories, faster vendor onboarding, consistent branded post-purchase touchpoints, and smoother day-to-day operations without sacrificing their handcrafted feel.

INK MEETS PAPER

Jamie Nadeau

Co-Founder