Case Study: Go For Zero achieves faster, more efficient ecommerce shipping with ShipStation

Go For Zero - Customer Case Study

Go For Zero, an Australian eco-friendly retail business founded by Ellie Degraeve, grew quickly from a pop-up store into an ecommerce operation but struggled to keep up with manual shipping. The team was juggling Sendle and Australia Post on separate platforms, comparing rates by hand and spending valuable time dropping parcels off themselves.

ShipStation helped Go For Zero integrate both carriers into one platform, automating shipping workflows and streamlining fulfillment. With ShipStation’s support and features like Rate Shopper, tracking, and automated box measurement, the team saved several hours a day, reduced errors, and doubled order volume over four years without adding staff.

Go For Zero

Ellie Degraeve

Founder