Case Study: Bella Terra Cosmetics achieves rapid, scalable fulfillment during a 700% order surge with ShipStation

Bella Terra Cosmetics - Customer Case Study

Bella Terra Cosmetics is a boutique maker of handmade mineral makeup sold through BellaTerraCosmetics.com, founded in 2007 by a beauty-industry veteran who created lightweight, natural formulas. After running a major Daily Deal promotion they faced a 700% surge in orders and found their outdated, manual shipping and fulfillment processes could not keep up.

They switched to ShipStation for automated, bulk label creation and streamlined fulfillment, cutting label printing from half a day to about 20 minutes and reducing manual handling to a few clicks. The change boosted productivity, lowered labor needs, and improved their bottom line.

Bella Terra Cosmetics

Helen Deian

Director of Marketing