Case Study: Mountain Madness Soap Co achieves 200% online sales growth and streamlined multi-channel shipping with Shippo

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Preview of the Mountain Madness Soap Co Case Study

Mountain Madness Soap Co - Customer Case Study

Mountain Madness Soap Co., a natural beauty and skincare brand founded by Jennifer and Andy Morsell in 2001 in Coeur d’Alene, ID, grew from farmers markets and Etsy into a Shopify e‑commerce site in 2016. The company needed a shipping solution that would aggregate orders across multiple channels (Shopify, Etsy and wholesale) and streamline fulfillment operations.

They selected Shippo for its multi‑channel integration, simple pricing and batch‑printing workflow, allowing staff to manage USPS consumer shipments and a negotiated UPS wholesale rate from one dashboard. Since adopting the solution, internet sales have grown 200% year‑over‑year and the company expects at least 100% online growth this year, while preparing for future expansion of physical production and fulfillment space.


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