Case Study: trueCABLE boosts AOV and streamlines checkout with ShipperHQ

A ShipperHQ Case Study

Preview of the truecable Case Study

trueCABLE boosts AOV by 8% with ShipperHQ

trueCABLE, a retailer of Ethernet cables serving both consumers and professionals, faced the challenge of providing accurate shipping and delivery dates for a complex product catalog. Their initial solution on Shopify was unreliable, failing to distinguish between carrier types and leading to customer support inquiries. They turned to ShipperHQ to build a self-service checkout experience.

By implementing ShipperHQ, trueCABLE gained granular control over shipping rules, delivery dates, and carrier integrations for USPS, UPS, and LTL freight. The solution from ShipperHQ enabled tiered free shipping thresholds, which increased the average order value by 8%. It also significantly reduced customer support tickets by providing transparent delivery information and created a fully self-service checkout that operates around the clock.


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