Case Study: Chalk Line achieves 3X order growth and scalable fulfillment with ShipMonk

How Chalk Line Scaled 3X by Solving Its Fulfillment Bottleneck

Chalk Line, a revived vintage sports apparel brand that had just secured an NFL license, faced rapid inventory growth that overwhelmed its shared, “mom and pop” warehouse and manual CSV-based processes. To solve capacity, accuracy, and speed issues they partnered with ShipMonk for outsourced 3PL fulfillment and an integrated, user-friendly technology platform.

ShipMonk implemented its fulfillment services and intuitive platform, replacing manual uploads with streamlined inventory and packing-list management and providing hands-on operational support. The results were immediate: orders tripled from 1,000 to 3,000 per month, a 400-carton shipment was received and inventoried within three days, miss-picks fell to under 1–2%, returns became smooth, and Chalk Line’s team gained time to innovate and expand — all enabled by ShipMonk.

Chalk Line

Ilan Friedman

Leader