Case Study: Sotheby's Home achieves 20% lower shipping costs and higher cart conversions with ShipHawk

Sotheby’s Home Integrates ShipHawk Achieves Higher Shopping Cart Completions & 20% Reduction in Costs

Sotheby’s Home faced a costly, manual shipping workflow that ate margins and hurt the customer experience: two employees spent their days calling carriers, hard‑coding conservative shipping charges, and hand‑holding shipments, which increased cart abandonment and undercut profitability. To solve this, Sotheby’s Home implemented the ShipHawk Platform via a Magento plug‑in to surface service‑appropriate, real‑time shipping rates at the point of sale.

ShipHawk’s integration automated pricing and carrier selection in cart, cutting overall shipping costs by 20%, substantially reducing manual effort (allowing two full‑time logistics staff to shift into sales/client service), and improving conversions by lowering cart abandonment. ShipHawk’s network of vetted specialty carriers also expanded Sotheby’s Home’s market reach, boosting margins and the customer shipping experience.

Sotheby's Home

Elizabeth Brown

Chief Executive Officer