Case Study: Shady Rays achieves 50% higher fulfillment throughput with ShipHawk WMS and TMS

Shady Rays boosts throughput 50% with ShipHawk

Shady Rays, a leading provider of high-quality polarized eyewear, faced challenges scaling its fulfillment operations due to rapid growth and an increase in complex sales channels. Their legacy systems, which included manual workflows and rudimentary TMS and WMS, maxed out at 10,000 orders per day and could not keep pace with peak season demand. To address this, Shady Rays partnered with vendor ShipHawk.

ShipHawk implemented its WMS and TMS solutions alongside a new NetSuite ERP, going live in an eight-month timeline. The solution increased order-processing capacity by 50% during peak season, allowing Shady Rays to process 90,000 orders in five days. Additionally, ShipHawk's rate-shopping feature led to a 20% reduction in the average cost per order, resulting in significant shipping cost savings for the customer.

Shady Rays