Case Study: Outback Toys achieves 300% seasonal volume scalability with ShipHawk

Outback Toys - Customer Case Study

Outback Toys, a family‑owned toys and collectibles retailer with a high‑volume eCommerce and warehouse operation, faced major shipping challenges: their legacy system was tied to a single pack‑station PC, couldn’t account for dimensional weight or automate carton selection, made international documentation and rate shopping cumbersome, and was hard to onboard seasonal workers. To solve these issues they turned to ShipHawk’s shipping and fulfillment platform to replace their restrictive process and integrate with NetSuite and their eCommerce channels.

ShipHawk enabled Outback Toys to add processing stations, onboard temporary staff with ease, automate carton selection and dimensional‑weight calculations, and remove the need to jump between carrier portals. As a result, Outback Toys kept all sales channels open during peak season and scaled to support a 300% increase in seasonal order volume, while seasonal employees achieved accuracy on par with full‑time associates.

Outback Toys