Case Study: Hammer Nutrition achieves 2x shipping throughput and 20% parcel-cost savings with ShipHawk

How Hammer Nutrition doubled fulfillment throughput from 400 to 800 packages daily while reducing shipping costs during the height of the pandemic

Hammer Nutrition, a health and nutrition supplement company based in Whitefish, Montana, faced a surge in eCommerce orders during COVID-19 and found their previous NetSuite Shipping software could not scale — they were limited to about 300–400 orders per day due to slow manual processes, no cartonization or packing optimization, and no rate-shopping capability. To solve this, Hammer Nutrition implemented ShipHawk’s shipping platform, including Smart Packing™ and automated rate shopping.

ShipHawk automated packing, rate shopping, and enforceable shipping rules, eliminating manual decision-making and improving error detection; as a result Hammer Nutrition doubled throughput to 700–800 packages daily with the same staff, reduced parcel spend by 20%, saved $5.20 per air package (about $312K annually), and cut mis-shipment/overage charges from an estimated $100–$150K to roughly $5K.

Hammer Nutrition

Brandon Harrell

IT Director and Project Manager