Case Study: Cowboy Colostrum scales a luxury unboxing experience with ShipBob

How Viral Brand Cowboy Colostrum Leverages ShipBob to Maintain Their Luxury Brand Standards

Cowboy Colostrum, a premium colostrum supplement brand, grew quickly after launch and needed a fulfillment partner that could scale with demand while preserving its luxury brand experience. The founders, Jessy Shenfeld and Stephanie Stoikos, chose ShipBob early in the business to handle order fulfillment, including DTC orders, subscriptions, and shipments to Canada via DDP.

With ShipBob, Cowboy Colostrum was able to support rapid month-over-month growth, maintain highly customized unboxing standards, and expand without fulfillment bottlenecks. ShipBob’s implementation, support, and multi-node fulfillment network helped the brand keep up with demand, and the company reported 2x order volume growth month over month, with 3 customization touchpoints per order.

Cowboy Colostrum

Jessy Shenfeld

Co-founder