Case Study: Nature’s Ultra achieves 100% 2-day shipping and 9,900% growth with ShipBob

How Nature’s Ultra CBD Customers Get 2-Day Shipping for 100% of Their Orders

Nature’s Ultra, an organic CBD company known for USDA-certified, Young Living–infused products, faced a sudden surge in demand and found its in-house USPS-based shipping unable to scale or deliver the fast, Amazon-like service customers expect. To solve this fulfillment and logistics challenge, they partnered with ShipBob for outsourced fulfillment and technology integration.

ShipBob deployed its fulfillment services and software—operating from three fulfillment centers (Dallas, Chicago, Bethlehem) and integrating with Nature’s Ultra’s Shopify store—enabling 2-day shipping on 100% of orders, providing advanced analytics, and scaling operations from a dozen orders per day to hundreds. The result with ShipBob: sales grew from $70,000 in 2018 to over $7 million in 2019 (9,900% year‑over‑year growth), with nationwide two-day delivery and improved inventory and shipping insights.

Nature’s Ultra

Andrew Hardy

Chief Operating Officer