Case Study: IZIMINI scales globally and grows 70% YoY with ShipBob

How IZIMINI Expands Globally While Growing 70% YoY With ShipBob

IZIMINI, an outdoor baby and children’s brand founded in Sydney, grew rapidly after a viral launch and struggled to keep up with fulfillment, inventory, and expanding international demand. The team was packing and shipping orders from home, then using a local 3PL, but needed a more scalable, global solution to support growth in markets like the US, New Zealand, Hong Kong, and Singapore. They turned to ShipBob for international fulfillment and centralized logistics.

With ShipBob, IZIMINI moved inventory to fulfillment centers in Australia and the US, connected Shopify and Klaviyo, and gained a single dashboard for inventory, order management, bundling, and retail/B2B shipments. ShipBob’s transparent pricing and included picks helped reduce fulfillment costs and simplify operations, while better visibility improved replenishment and receiving. As a result, IZIMINI reported 70% year-over-year growth, 800+ 5-star reviews, and distribution in 65 retail stores, while positioning the brand for further expansion into the US and Europe with ShipBob.

IZIMINI