Case Study: Cuisine Adventures achieves stronger shelf presence and brand clarity with Shikatani Lacroix Design

Cuisine Adventures scales across North America with Shikatani Lacroix Design

Cuisine Adventures, a brand known for its frozen foods, sought to update its packaging and brand positioning as it aimed to scale across North America. The challenge was to establish a stronger shelf presence and clearly communicate its reputation as a destination for flavor discovery. The vendor, Shikatani Lacroix Design, was engaged to provide a packaging redesign and brand strategy.

The solution from Shikatani Lacroix Design centered on a refreshed identity that highlights culinary credibility and a sense of adventure. The new packaging features crave-worthy food imagery, clear product callouts, and a vibrant design system to help shoppers quickly identify products. As a result of the work by Shikatani Lacroix Design, Cuisine Adventures achieved a more distinctive shelf presence to support its future growth.

Cuisine Adventures