Case Study: Samuel Braun Hotels improves guest feedback management with Shiji Group’s ReviewPro

Samuel Braun Hotels improves GRI by 2.7% with Shiji Group

Samuel Braun Hotels, a privately-owned hotel group based in Berlin, was looking for a way to bridge the gap between its online reputation and daily hotel operations. The challenge was to collect and analyze a large volume of guest feedback from multiple platforms in a clear and efficient manner. To address this, they turned to Shiji Group and implemented its ReviewPro solution for online reputation management.

Using Shiji's ReviewPro, Samuel Braun Hotels set specific goals for its key performance indicators. The solution provided organized reporting that enabled the hotel group to improve its Global Review Index™ by 2.7%, implement a strategy to respond to 95% of all reviews, and significantly increase its review volume on key OTAs. This enhanced their online presence, saved time and resources, and led to improved guest satisfaction.

Samuel Braun Hotels