Case Study: HTL Hoteles improves guest ratings and portfolio consistency with Shiji Reviewpro Reputation

HTL Hoteles improves Booking.com scores by 0.5 with Shiji Group

HTL Hoteles, a Buenos Aires-based hotel group, faced the challenge of maintaining a consistent guest experience across its growing portfolio. With guest feedback scattered across multiple platforms, decisions were often based on intuition rather than data, leading to performance gaps between properties. To address this, they partnered with Shiji Group and implemented the Reviewpro Reputation solution.

Shiji's solution centralized all guest reviews into a single platform, allowing HTL to analyze feedback for patterns and insights. This data-driven approach enabled the hotelier to make strategic improvements based on what truly impacted guest satisfaction. As a result, HTL saw ratings improve by up to +0.5 points on Booking.com, achieved consistent Google ratings between 4.1 and 4.5 stars, and successfully aligned performance across all its properties.

HTL Hoteles