Case Study: The Memories Place doubles sales and builds a thriving online store with Shift4Shop

The Memories Place Makes its Mark With 3dcart

The Memories Place is an online retailer founded by John Lercari that turns customer photos into custom woven blankets and home accessories. Launched on the 3dcart platform in 2001 and made full-time in 2006, the business initially grew quickly but faced a major setback during the 2008 economic downturn that forced John to reassess and rebuild.

John doubled sales early on by focusing on a strong product and customer service, and he stabilized and grew the business by leveraging 3dcart while educating himself in SEO, PPC and eCommerce operations. The result was a successful recovery—sustained online sales, expanded reach for the custom-photo products, and a family-run business with plans for continued growth.

The Memories Place

John Lercari

Salesman