Shift4Shop
73 Case Studies
A Shift4Shop Case Study
Cobwebcorner.com, founded and run by Carla Ekman, sells cross‑stitch books and handmade jewelry online. As the business grew, her home‑built shopping cart and ad‑hoc solutions couldn’t keep up—she needed features like promotions, rewards, better security and a more professional storefront, and then faced a steep sales decline of over 50% during the recession while trying to translate strong in‑person jewelry sales into online revenue.
Carla migrated to 3dCart, importing her inventory and launching a full‑featured store in under two weeks; she cites the intuitive setup, promotion manager, and reliable support as key. The new platform professionalized her site, helped her stay profitable through the downturn, sparked a recent sales rebound, increased repeat business through newsletters and social marketing, and generated new wholesale interest.
Carla Ekman
Cobweb Corner