Case Study: Njuskalo Stops Content Scraping and Spam Leads with ShieldSquare

Njuskalo Stops Content Scraping and Spam Leads with ShieldSquare

Njuskalo, Croatia’s largest online marketplace, faced heavy bot activity from competitors, aggregators, and fraudsters scraping ads and user information, while also generating spam leads through automated form submissions. The company’s in-house manual log review approach was too time-consuming and ineffective, so it turned to ShieldSquare’s bot mitigation solution.

ShieldSquare deployed its intent-based deep behavior analysis, device fingerprinting, bot intelligence, and risk-based CAPTCHA challenges to identify and block bad bots across Njuskalo’s web and mobile platforms. The results included a 4% growth in ads within weeks, an 11% drop in a competing marketplace’s ads after four weeks, a 32% drop in one ad category after a month, and near-elimination of spam leads with zero false positives.

Njuskalo

Boris Nađ

Technical Operations Manager