SHIELD
47 Case Studies
A SHIELD Case Study
Aliens Group, a Hyderabad‑based real estate company, was seeing high Google Ads click volumes but poor conversion rates and low lead quality. Suspecting click fraud, they deployed SHIELD’s ad fraud prevention product, AdShield, to gain visibility into invalid traffic and protect their campaigns.
SHIELD’s AdShield immediately identified that over 10% of traffic was invalid, flagged proxy browsers, anti‑fingerprinting tools and bots, and enabled real‑time IP blocking and regional exclusions. As a result, Aliens Group reduced invalid traffic by 98%, redirected ad spend to real users, and achieved a 10X return on ad spend.
Venkata Ramesh
Deputy Head of Marketing