Case Study: a major portal for buying and selling cars achieves 200% ROAS increase with SHIELD's real-time ad fraud prevention

a major portal for buying and selling cars cuts fake paid traffic by 80% with SHIELD

The customer, a major portal for buying and selling cars, faced a challenge with suspected fake website visitors and fraudulent ad traffic. They partnered with SHIELD to address this issue and utilize its real-time ad fraud prevention capabilities.

Immediately after integrating SHIELD, the platform detected that over 80% of its paid traffic was not legitimate. This intelligence allowed the customer to make informed decisions about its advertisers. As a result, SHIELD's solution led to a 200% increase in ROAS within the first month of implementation.