Case Study: Large Marketing Firm achieves 10x App Performance and Higher Availability with Pure Storage

Marketing Firm Solves Custom Application Issues Caused by Legacy Storage Platform

Large Marketing Firm, a sales and marketing solutions provider, was struggling with performance issues caused by an aging back-end storage infrastructure. Its custom applications and databases were slowing down for customers, while a small IT team had to spend excessive time on maintenance, troubleshooting, and keeping systems available across 22 offices and two data centers. SHI International Corp. assessed the storage environment and identified the need for a more scalable, high-performance platform.

SHI International Corp. recommended a Pure Storage all-flash solution and helped the customer deploy two Pure Storage M70 FlashArrays for production and disaster recovery. The new platform delivered a 10x performance increase, a 15-to-1 data reduction, and a smaller footprint by cutting usage from eight racks to less than six, while also reducing power and cooling costs. It also improved replication and data protection efficiency and freed the IT team from daily tuning, leaving storage to be monitored by just one admin.