Case Study: Moving in the Spirit boosts mobile engagement with SHERPA Global

Moving in the Spirit boosts organic traffic 21% with Sherpa Global

Moving in the Spirit, an award-winning creative youth development program, faced the challenge of an outdated website that was not optimized for mobile users. As a nonprofit, they needed a budget-conscious, mobile-first solution that would allow them to self-manage their digital presence. They partnered with SHERPA Global for the redesign.

SHERPA recommended continuing with the WordPress platform, customizing a new theme to meet the organization's needs. The solution included a new navigational sitemap and a UX content strategy focused on the users. The results were significant, with mobile use increasing by almost 10%, a 20% decrease in bounce rate, and a 21% increase in organic traffic. SHERPA delivered a mobile-optimized site that greatly increased user engagement.

Moving in the Spirit