Case Study: Addison Lee achieves rapid revenue growth with Sherlock Taxi dispatch software

Customised Auto Allocation And Taxi Management Solution

Addison Lee turned to Sherlock Taxi, Haulmont’s dispatch software, as its corporate minicab business grew rapidly and peak-time demand overwhelmed existing booking and fleet processes. The company needed a flexible, highly customised platform to support complex B2B bookings, changing client requirements, and future growth across new channels and markets.

Sherlock Taxi helped automate allocation, optimise fleet scheduling, reduce human input, and support booking, reporting, customer service, and client portals at scale. With Sherlock Taxi from Haulmont, Addison Lee grew revenues from £20m to £250m, expanded its fleet from 1,000 to 5,000 vehicles, automated up to 98% of 37,000 daily journeys, cut booking times from 150 to 90 seconds, reduced dead mileage by over 20%, and generated £50 million of bookings from its first smartphone app in year one.

Addison Lee

Liam Griffin

Chief Executive Officer