Case Study: Tommy John achieves fast, verified 20% discounts for military and first responders with SheerID

Tommy John - Customer Case Study

Tommy John, a New York City–based men’s underwear brand known for its patented micro modal fabric and body-movement–driven designs, wanted to give back to military personnel and first responders with an exclusive 20% discount. The challenge was implementing a secure, branded eligibility-verification solution that made it easy for those customers to access the offer.

SheerID delivered a customized military and first responder verification system hosted on a page matching Tommy John’s site and branding. The quick, seamless verification process allowed eligible shoppers to claim the 20% discount and enjoy a smooth online experience.

Tommy John